
Exceptional
Digital Strategies.
Crafting highly targeted digital strategies for B2B companies where attention to detail and passionate dedication are paramount.
Hi, I’m Megan.
I’m a Digital Marketing Consultant with 15+ years of experience helping B2B companies grow smarter and faster. Based in Essington, PA, I work with clients around the world to turn complex challenges into clear, performance-driven strategies.
My expertise spans SEO, paid media, and inbound marketing—developed in parallel to build full-funnel programs that attract, convert, and scale. I’ve led multimillion-dollar campaigns, managed global web platforms, and built systems that connect marketing activity directly to revenue.
I partner with companies of all sizes, from early-stage startups to global enterprises. What sets me apart is my ability to bridge strategy and execution while using AI to improve how marketing and operations work together. My focus is always on impact—delivering the right message to the right audience with tools and processes that make teams more efficient and growth more achievable.
CORE SERVICES
Marketing Strategy & Campaign Planning
Holistic planning across channels to align marketing efforts with business goals. I build data-driven strategies that connect brand positioning, audience insights, and campaign execution—ensuring every initiative is purposeful, measurable, and built for growth.
Paid Media Strategy & Management
End-to-end management of Google Ads, LinkedIn Ads, and Meta campaigns. From audience targeting and ad creative to budget allocation and optimization, I build performance-driven campaigns that generate qualified leads and drive measurable ROI.
Search Optimization (SEO) & Content Strategy
On-page and technical SEO, keyword research, content planning, and optimization to improve visibility, search rankings, and organic traffic. I focus on aligning content with buyer intent to support long-term inbound growth.
Inbound Marketing & CRM Automation
Strategy and systems to attract, engage, and convert the right leads. I develop full-funnel inbound programs supported by marketing automation and CRM tools like HubSpot, enabling personalized content, lead nurturing, workflow automation, and reporting.
Website Strategy, Optimization & CRO
Planning, auditing, and optimizing websites to improve user experience, SEO performance, and conversion rates. I’ve led global website builds and redesigns using WordPress, HubSpot CMS, and other platforms—aligning site architecture and UX with marketing goals, while using data-driven CRO techniques like A/B testing, heatmaps, and funnel analysis to boost engagement and drive more qualified leads.
Analytics & Performance Reporting
GA4, GTM, and platform-level analytics configuration and management. I build reporting frameworks that track what matters—helping teams make informed, data-driven decisions.
CLIENT SUCCESS
Discover the strategies and results behind a few of my most impactful projects. These case studies demonstrate my expertise in driving growth, enhancing user experiences, and delivering measurable results through targeted digital marketing solutions.
KAPSTONE MEDICAL
BOSCH REXROTH
MULLER BRAZIL
SBROCCO INTERNATIONAL
BELKINS
MULLER BRAZIL
SANDVIK COROMANT
ACQUISITION OF SQUARE 2
CERTIFICATIONS
HubSpot Certifications
Google Certifications
Adobe Certifications
Salesforce Certifications
TOOLS AND RESOURCES
SEO & Analytics Tools
Google Search Console
Databox
Platform Analytics
Ahrefs
Screaming Frog
SEMrush
SpyFu
MOZ
Paid Media Platforms
Google Ads
Google Local Services (LSA)
Microsoft Advertising (Bing)
LinkedIn Ads
Meta Ads
YouTube Advertising
Social Media & Management Tools
Hootsuite
HubSpot
LinkedIn
Facebook
AI Tools & Automation
ChatGPT
HubSpot AI Tools
Google Performance Max
Meta Advantage+
Creative Tools
Adobe Suite (Photoshop, Illustrator, InDesign)
Canva
Marketing Automation & CRM
HubSpot (Marketing, Sales, Service)
Salesforce
Web & Content Management
Google Ads Editor
WordPress (Super Admin)
CMS Open Source (Admin)
HubSpot CRM (Admin)
HTML/CSS
Project Management
Asana
Monday.com
Jira
Microsoft Suite
Google Suite
Renee Jones
Grant Writing & Marketing for Non-Profits (Formerly Stratus Communications)